The DeSantis "Reset" Is a Death Rattle
This is not how you try to beat Donald Trump.
1. Reset Button
The DeSantis campaign has given the big story about their reset to NBC news. I’m going to share campaign’s thinking with you, annotate it, and then explain (a) why this is bad news for DeSantis and (b) what he should be doing if he actually wants to beat Trump and not just finish a gentleman’s second.
Let’s get going.