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Meet the (One-Time) 7th-Most-Powerful Man in Wrestling
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Bulwark Goes to Hollywood

Meet the (One-Time) 7th-Most-Powerful Man in Wrestling

Former WWE head writer Brian Gewirtz on life around the squared circle.

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Sonny Bunch
Aug 18, 2022
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Meet the (One-Time) 7th-Most-Powerful Man in Wrestling
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On this week’s episode, Sonny is joined by Brian Gewirtz to talk about his tenure as a writer for the WWE. His new book, There's Just One Problem...: True Tales from the Former, One-Time, 7th Most Powerful Person in WWE, is a must-read for anyone interested in the world of ā€œsports entertainment.ā€ Brian was there for the rise of Dwayne ā€œThe Rockā€ Johnson, the tail end of the Monday Night Wars, the so-called Attitude Era, and beyond. He suffered through celebrity guest hosts of Monday Night Raw, some great, some terrible. He lived through the real-life beef between John Cena and Dwayne Johnson. And he came out the other side as part of Johnson’s production house, Seven Bucks Productions.

I really can’t recommend Brian’s book enough, and I can’t help but feel like wrestling—with its baby faces (heroes) and heels (villains); with its emphasis on ā€œkayfabeā€ (that is, playing along with a storyline even though everyone on all sides knows its scripted)—is, on some level, a key to understanding modern American political culture. If you enjoyed this episode, please share it with a friend!

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