This is an excerpt from the full episode "Beating Republicans at Their Own Game: With Rachel Bitecofer."
Michael Steele speaks with Rachel Bitecofer, author of "HIT ‘EM WHERE IT HURTS: How to Save Democracy by Beating Republicans at Their Own Game." The pair discuss what helped Democrats in the midterms in 2022, the art of branding "freedom" and how Dems can incorporate stronger, emotional messaging to win in 2024.
Check out the book here: https://www.amazon.com/Hit-Where-Hurts-Democracy-Republicans/dp/0593727142
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Follow Rachel Bitecofer @RachelBitecofer
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The Bulwark is home to Sarah Longwell, Tim Miller, Bill Kristol, JVL, Sam Stein, and more. We are the largest pro-democracy bundle on Substack for news and analysis on politics and culture—supported by a community built on good-faith.
The Bulwark is home to Sarah Longwell, Tim Miller, Bill Kristol, JVL, Sam Stein, and more. We are the largest pro-democracy bundle on Substack for news and analysis on politics and culture—supported by a community built on good-faith. Authors
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