The Bulwark
How to Sell People on Movies
How to Sell People on Movies
We went a bit high-concept this week and asked how best to raise awareness about the existence of specific movies like Black Bag, which we reviewed this week.
We went a bit high-concept this week and asked how best to raise awareness about the existence of specific movies like Black Bag, which we reviewed this week. Between the decline of TV advertising and seating changes that reduce exposure to trailers, studios are having a tough time letting folks know about movies hitt…
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