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The Michael Steele Podcast
Quick Take: How Controversy Drives Online Virality
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Quick Take: How Controversy Drives Online Virality

This is an excerpt from the full episode "The Rise and Fall of Digital Media: With Ben Smith."

Ben Smith joins The Michael Steele Podcast to discuss his book, "TRAFFIC: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral." The pair discuss the early days of digital media, the rise and fall of news sites like Buzzfeed News and how controversy drives traffic and virality.

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The Bulwark
The Michael Steele Podcast
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The Michael Steele Podcast is hosted by former RNC Chairman and Maryland Lt. Governor Michael Steele. Each week, Michael moderates a barbershop style discussion about the key political and cultural issues of the day. Michael brings his experience as an MSNBC political analyst and from a lifetime in politics to a podcast which transcends traditional political boundaries in order to dig deep and find real solutions.
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